Website Analysis

Website Promotion Site Analysis

Studying your website content, code, linking, download time, connectivity, and meta tags in absolute terms. Each of these plays a crucial role in your promotion efforts. A site loaded with graphics can appear glamorous but can be very annoying to a visitor due to its high download time.

Coding of your pages should be in compliance with internet standards. Unnecessary code introduced by several page generation software makes your pages heavy. Likewise linking should be bug-free and meta tags should be present in the top portion of your pages.

Fixing the website

You may be having a good looking at pages you see in the browser, but the search engine crawler is not a human but an automated program and only see what is known as the HTML code of the page ( if you like to see what it looks like just open the saved page in any text editor like notepad ) and then these crawled pages go into the databases of the respective search engines from there SE apply very complex calculations to arrive at the list of the pages to show in the search results.

Here comes the crucial part of fixing the site by optimizing the code of the pages so that the search engines rank them high based on the criteria it has to rank them. As for every SE they have different criteria for ranking we optimize the pages keeping all the search engines in mind.

We optimize the pages not only from the point of view of search engines but also from the point of view of your visitors optimizing the navigation structure, removing spammy codes, removing broken links and optimizing the images on the pages for better downloading of the pages.

We encourge and implement the navigation structure in text verses images or flash for better search engine optimization with respect to better visivility in search engines.

Keyword Analysis

Keyword analysis is the process of analyzing the keywords or search words that bring visitors to your website through organic and paid search. As such, keyword analysis is the starting point and cornerstone of search marketing campaigns.

By understanding what queries qualified visitors to your website type into search engines, search marketers can better customize their content and landing pages to drive more traffic and increase conversion rates. For this reason, keyword analysis is an important skill for SEO and PPC experts.

Keyword analysis helps to increase conversions, find new markets, and optimize spending, but it requires time-consuming examination and decision-making to beat your keyword competition. We help you to study your website a step further by not only analyzing your keywords but also suggesting actions for the best efficiency and results.